As a romance author, I’ve been told, many times, how important social media is for promoting my books. And while it’s certainly a good tool, times have changed. Social media simply isn’t what is once was.
I was on Facebook for nearly a decade. At first, it was a lot of fun, and a good place to promote my books. I also reconnected with family and friends I’d lost touch with. But that was then, and this is now.
Facebook has changed, and not for the better. Once word about Facebook privacy violations became public I noticed my ads no longer had the reach they once had. People were closing out their Facebook accounts. Others were spending less time there.
Because I’m an author, I thought I had no choice but to put up with Facebook, even though I too no longer wished to be there. Then came the other big issue. Censorship. Facebook was targeting certain groups, such as conservatives and Christians, for censorship, but not others. For me, this is completely unacceptable. The same rules must apply equally to all.
Like many others, I’ve had enough of Facebook’s shenanigans. Author or not, I was done. So I took a deep breath and deactivated my account. And you know what? I feel so much happier for doing it. It’s like ending a bad relationship. At first it’s upsetting. Then you feel a sense of freedom and relief. It’s like having your life back.
In lieu of Facebook, I’ve started up a newsletter. I’m spending more time blogging, more time writing, and more time doing other things I enjoy. And, interestingly enough, my book sales are up.
Please don’t feel that because you’re an author or artist that you have to be on Facebook, because you don’t. There are alternatives. Blogging is a good place to start. Just saying.